Events

In this episode:

Joey Romero introduces Brent Lee, Southern California-based real estate broker, entrepreneur, and owner of Tower Agency.
Rebranding to Tower Agency: Why the new name matters and what it means for Riverside’s real estate market.
Mentorship under Bob Stockton, who reshaped Brent’s perspective on community, family, and self.
Culture at Tower Agency: Building an agent-focused brokerage centered on service, growth, and collaboration.
Market Insights: How uncertainty influences buyer behavior and why some hesitate to make big decisions.
Riverside & Inland Empire Opportunities: Brent highlights areas with strong potential for growth and development.
Community Engagement: Lessons learned from leaders like Aaron on prioritizing impact and giving back through public education and service.

In this episode:

Market trends shaping buyer and seller behavior
How interest rates influence deals and creative financing strategies
Local insights on Riverside’s real estate market
The role of mentorship in shaping Tower Agency’s culture
Balancing business success with community and family commitments
Brent’s reflections on personal and professional milestones
Practical advice for both real estate agents and clients

In this episode:

Craig Evans reflects on the history of I Survived Real Estate, honoring Aaron Norris’ influence and the event’s mission of giving back.
Anne Grey of Make-A-Wish OC & IE shares gratitude for The Norris Group’s support and the life-changing impact of donations.
Discussion on key real estate metrics and their historical context.
Bruce Norris highlights median price as a vital indicator of real estate cycles.
Affordability as a signal for the end of a boom or start of a downturn.
Comparing California’s median price to the national median to track market trends.
Historical look at new home vs. existing home prices, and why their intersection matters.

In this episode:

Exploring the connection between Median Household Income and Median Home Prices
Introduction to the MoodOdometer, a new way to measure market sentiment
Looking back at historical market conditions through the MoodOdometer lens
Craig Evans and Bruce Norris on how interest rates shape market mood and buyer behavior
Craig Evans unveils the National MoodOdometer
Announcement of a new digital platform offering real-time housing data and insights

In this episode:

The Fed’s interest rate decisions and their effect on inflation
Border closures and their impact on employment and affordability
Is California at a breaking point with housing affordability?
Economic forecasts and the future of the housing market
Doug Duncan on a potential tax refund “sugar rush” in early 2025
The impact of tariffs and shifts in the job market
Healthcare job growth and broader economic concerns

In this episode:

Assessing lending risks in today’s economy
Shifts in lending standards and credit conditions
The impact of California’s policies on real estate investors
Exploring future opportunities for real estate investing

In this episode:

Bruce Norris, Tony Alvarez, and Peter Fortunato bring decades of experience and distinct investment philosophies.
Why low rates don’t always translate to market growth?
Market Outlook: Cautious optimism from Bruce Norris backed by historical trends suggesting a potential flat cycle.
Creative Financing with Peter Fortunato: How long-term relationships and deal structure create lasting opportunity.
Market Confidence with Tony Alvarez: The importance of hyper-local focus and truly understanding value.
Relationship Capital: How business deals can become foundations for lifelong partnerships.
Advice for New Investors: Mindset, strategy, and connection over quick wins.

In this episode:

Pete Fortunato shares practical guidance for new investors entering the business.
Tony Alvarez reflects on how intention and mindset shape long-term success.
Bruce Norris opens up about personal challenges and what it took to push through.
Bruce and Tony discuss why mistakes are powerful teachers in real estate.
Pete Fortunato explores how smart investors balance risk with opportunity.
Tony Alvarez talks about facing fear and moving forward with confidence.
Bruce Norris highlights how helping others creates lasting impact and success.

In this episode:

Our Final Panel discuss how regional market differences are shaping today’s real estate landscape.
A closer look at inflation concerns and the biggest risks investors may be overlooking.
Practical strategies for navigating high interest rates and adapting to shifting market conditions.
Insights on uncovering overlooked opportunities and tailoring strategies to specific markets

In this episode:

Bruce Norris and Tony Alvarez share their insights on market timing and how investors can make smarter moves in changing conditions.
Expert predictions on where the real estate market is heading through 2025 and into 2026.
Final reflections from our panel on lessons learned, future outlooks, and the mindset needed to thrive in any market